What is Digital Marketing

What is Digital Marketing? The Basics

Digital marketing is a general term that covers all kinds of adverting through digital channels.  This ranges from search engines and websites to social media, apps and even email. It is a very diverse area of marketing with some areas that overlap.  But let’s get a basic introduction to the field. Paid search Paid search […]

SEO Checklist

A Very Simple SEO Checklist

There’s no shortage of quick start SEO guides out there, but how many of them actually make sense? In the spirit of making things as simple as possible, we’ve put together this plain English guide to 9 different SEO factors you need to consider. I will explain WHAT you need to do, followed by WHY […]